A series of events leading up to the NAACP Image Awards will take place, which celebrate the spirit of the Awards. Our event schedule is as follows:


Nominees' Press Conference Announcement

Wednesday, January 6, 2010
9:00 AM


Nominees' Luncheon

(Invitation only)
Saturday, February 13, 2010
11:15 AM


6th Annual NAACP HOLLYWOOD BUREAU Symposium

"The Art of the Deal:
How to Play the Hollywood Game"

Tuesday, February 23, 2010
7:00 PM
RSVP Closed

Academy of Television Arts and Sciences
Leonard H. Goldenson Theatre
5220 Lankershim Boulevard
North Hollywood, CA 91601

Volatile financial markets continue to wreak havoc on the sourcing of capital to support TV and film financing. As a result, major studios and broadcast, premium and basic cable networks are opting for partnerships that support their financial objectives. This symposium ­ ³The Art of the Deal - How To Play the Hollywood Game", in conjunction with the 41st NAACP Image Awards and the Academy of Television Arts & Sciences, will look past the creative aspects of TV and film and focus directly on specific deal structures that support the production and distribution of TV and film product. It will also examine successful case studies that demonstrate alternative approaches to financing and major studio distribution. Ultimately this symposium will offer a compelling perspective on how to better position your projects in order to create a pipeline of fully financed and distributed filmed entertainment. Our moderator-led panel will include investment bankers, major studio distributors, financiers, businessmen, and various other industry insiders.


41st NAACP Image Awards'
Film Night Festival of Shorts and Reception

6:30 PM
Wednesday, February 24, 2010

Creative Artists Agency (CAA)
2000 Avenue of the Stars
Los Angeles, CA

We will showcase three (3) short films from Focus Features' Africa First Program ­ "New African Cinema." The shorts include The Tunnel,; Pumzi [Breath], a futuristic sci-fi tale; and Saint Louis Blues. The New African Cinema program was a uniquely conceived initiative by Focus Features, with funds ear marked specifically for emerging filmmakers of African nationality.

Seating is extremely limited and on a first-come, first-served basis.
Parking is complimentary.

Film Synopses
N'Dar [Saint Louis Blues] ­ is a musical about a taxi in which a meeting takes place between the driver and the passenger on a trip between Dakar and St. Louis in Senegal.

Pumzi, which is Swahili for 'breathe' ­ is a futuristic short set in Nairobi when the outside is extinct and has been outlawed. Everyone lives inside a building. And everything happens inside of this building, except one character, Asha, believes that a tree exists on the outside, and she does everything within her reach to break out of this inside world and go to the outside world to prove that this tree exists.

View Trailer

The Tunnel ­ is set in Zimbabwe just after independence, when there is a lot of optimism around the world. The story is set in a small rural village that is being terrorized by the Fifth Brigade, which had been set up by [President Robert] Mugabe to squash the dissidents. A little girl sees her father being taken away by the Fifth Brigade and then digging this trench (which he is about to be buried in). That is all she sees, but she elaborates on this and creates a fantasy in which he has dug a tunnel to the city. She keeps building on this fantasy. As the film progresses she realizes the truth, but in the end her fantasy of is what matters.

View Trailer


41st NAACP Image Awards' Celebrity Golf Challenge

Thursday, February 25, 2010
8:00 AM

For sponsorship information on the celebrity golf challenge, please email imagesponsor@naacpnet.org.


41st NAACP Image Awards' Ladies Tea

(Invitation only)
Thursday, February 25, 2010
3:00 PM


41st NAACP Image Awards' Pre-show Gala

(Invitation only)
Thursday, February 25, 2010
8:00 PM


NOTE: Schedule subject to change.