Inside the Show

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General Information

Presented annually, the NAACP Image Awards is recognized as the Nation’s preeminent multi-cultural awards show from an African American point of view.  The event celebrates the outstanding achievements and performances of people of color in the arts, as well as those individuals or groups who promote social justice through their creative endeavors.Honorees, presenters, performers and social justice advocates have included many of the major celebrities in America as well as international political figures and dignitaries.  There are 55 competitive categories in the fields of motion picture, television, recording and literature.  There are also several honorary awards including the Chairman’s Award, President’s Award, Vanguard Award, Entertainer of the Year, The Jackie Robinson Sports Award,
and the Image Awards Hall of Fame.


Saturday, February 11, 2017
Red Carpet – 7:30/6:30c
Image Awards – 9/8c


Pasadena Civic Auditorium
300 E. Green Street
Pasadena, CA 91101


Black Tie


We invite you to join us and celebrate a special evening and see the stars up close and personal. If you would like to attend the 48th NAACP Image Awards, ticket prices range from $150 to $500 . Please send an email to and we will contact you when tickets go on sale.  We can promise you a star-studded evening you won’t want to miss!

Journal Ads

If you are interested in purchasing a congratulatory ad in the 48th NAACP Image Awards Souvenir Journal (program book to be distributed at the telecast venue), please send an email to or call 323-938-5268.
The ad will be due no later than Wednesday, January 6, 2017.


Interested in becoming a volunteer? There are several volunteer opportunities available for the 48th NAACP Image Awards events. To apply, please send an email to and we will send you additional information. Please be aware that NAACP members receive priority consideration.